Overview1Huddle is revolutionizing onboarding and employee training by offering gamified learning platforms to employers. Its software allows managers to create interactive learning experiences that speed up the onboarding process. The software also allows managers to view real-time performance data, reward top players, and identify knowledge gaps for future training.
In partnering with Pedestal, 1Huddle aimed to better leverage search engines and search engine marketing to Increase Visibility, Traffic, and Generate Leads.
Pedestal’s SolutionPedestal began by designing a plan to help 1Huddle reach its goals. The approach combined search engine optimization (SEO), targeted pay-per-click advertising, data analysis, and strategic web development. Through this process, Pedestal helped build out landing pages, topic pages, and blog content. Ongoing SEO auditing, A/B testing, analytics reporting, keyword research, content optimization, technical SEO, and targeted paid media purchases are continuing to make 1Huddle’s site more visible on relevant searches.
ResultsPedestal’s campaigns and strategies yielded tremendous online growth:
- 950% increase in organic impressions
- 80% increase in organic traffic
- 215% increase in organic conversions