Digital Marketing — From Toronto To SXSW

Aaron Levenstadt CEO & Founder at Pedestal Search

Aaron Levenstadt CEO & Founder

March 11, 2013 | 5 Min Read

Article updated on July 8, 2022

SXSW in Austin, TX

This week, Pedestal is thrilled to be attending the South by Southwest Interactive Festival and Conference in Austin, Texas. SXSW is the largest conference of its kind in the world and focuses on budding technology and innovation. SXSW is the birthplace of fresh/creative ideas and new technologies. On top of all that it will be a good place for us to reunite with some of our old friends from Google and Silicon Valley. If that isn’t exciting enough, going on at the same time is SXSW Film and SXSW Music so we will also have the opportunity to go to some cool concerts, see some new movies and maybe even check out a party or two! There will be thousands of people making their way to Austin this week to participate in the festival and we couldn’t be happier to be joining! Attending SXSW is key for a company doing digital marketing consulting, planning and strategy as it is not only the place where new ideas come from, but also the place to meet the people who created them. We strive to be the first to hear about new emerging trends and ideas so we can put them to work for our clients!  In today’s world being first to adapt to new ideas and technologies can give businesses a clear advantage over their competition.

There’s so much to learn

We’ve come prepared to maximize our time here with a jam-packed schedule full of meetings, presentations and networking events all featuring industry leaders and the most brilliant minds around. Here are just a few of the topics we are excited to be acquiring new expertise about:
  • Ecommerce
  • Online Marketing
  • Mobile marketing strategy
  • Social Media Measurement
  • Social Ads
  • B2B Social Marketing
  • How Digital has changed the Retail Industry
  • Blogging/Storytelling
  • A/B Testing
It’s going to be a crazy week full of fun. We’ll be handing out business cards, taking notes, witnessing digital changes as they happen and likely very little sleep. We are stoked! Our Founder Aaron Levenstadt will be tweeting about Pedestal’s SXSW experience as it’s happening. So if you want to stay up to date, say hi tweet @aaronleven and stay tuned. We are writing blog posts about all the new tools and technology coming out of SXSW.



Aaron Levenstadt CEO & Founder at Pedestal Search

Aaron Levenstadt

CEO & Founder

Aaron Levenstadt completed his degree in Statistical & Data Science at Stanford University. That focus has given him an unparalleled data-driven approach to search engine digital marketing. Prior to founding Pedestal Search, Aaron worked at Google at the company’s headquarters in Mountain View California. At Google he worked on the Organic Search, Paid Search and Google Analytics products, which equipped him with extensive knowledge of the mechanisms driving Google’s algorithm and other internet search engines.